Cel Mates
In 2022, collaborating with friends The Dudes and mcbess, launched Cel Mates, a generative NFT collection.
Led production of all physical and phydigital assets and authored narrative content that scaled from internal lore to serialised and interactive storytelling for the community set in the world of The Steel Hose.
Led production of all physical and phydigital assets and authored narrative content that scaled from internal lore to serialised and interactive storytelling for the community set in the world of The Steel Hose.
BAYC x The Dudes
Prior to the launch of Cel Mates, I led product development for a high-profile collaboration between The Dudes, mcbess, and the Bored Ape Yacht Club. I managed the end-to-end production of a limited-edition capsule collection featuring custom-designed denim jackets, large-format screen prints, apparel, and collectable accessories.
